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Video eCommerce Project

Project Details

Local Business DFY Video eCommerce Project

This project is owned by Webpuzzlemaster Digital Marketing Agency. It was developed for the sale of low cost DFY local business video and to generate leads for custom video services. The shop page includes affordable animation, whiteboard, and spokesperson video in most local business industries. These are quality videos that we created with high-converting scripts, storyboards, audio, music, animation and/or professional actors.  When combined with our video ranking services for Google and YouTube, these videos can produce significant leads and profits for a business. The videos can be viewed from the website and purchased via eCommerce along with optional addons for logo reveals, lower thirds, custom intros and outros, YouTube services, video landing pages, and more.

Responsive Web Design

A customized website design in the project brand colors was used in the responsive WordPress theme OptimizePress 3.0. We created a template for the header and footer that was applied to all pages. Using theme elements, we created artistic and mobile friendly popups for email opt-in and form inquiries. Extensive CSS was done for assuring an effective mobile display for products in the store.

We created an API to embed the video category of the blog from as video production and marketing were an important part of both websites.

Home Page Revolution Slider

A mobile responsive slider for the home page was created with the Revolution Slider plugin to produce full width responsive slides for all devices. Each slide was styled with artwork, messages and buttons to engage the target market in video products and services, and promote click through actions to the shop and other landing pages designed for lead conversions.


An eCommerce store via WooCommerce provided a WordPress solution where we could sell DFY videos for local businesses along with related video services. We installed additional WooCommerce plugins to achieve advanced functionality. This included video embeds in place of images in product details, and addon services that adjusted the purchase price when selected.

Because WooCommerce offers limited options for design and display of contents in mobile devices, we used advanced CSS to assure an optimum viewing experience for users on desktops, tablets, and mobile phones.

Video Production & Marketing

All videos in the DFY store within this site were created by Webpuzzlemaster Digital Marketing Agency. These animation, whiteboard, and spokesperson video’s were further customized as demo commercial and explainer videos for sales purposes. Other video services that we provide include scripting, storyboarding, engaging logo reveals, animated intros and outros, captions, lower thirds, professional actors, voiceovers, music, and video shoots in some locations.

Our custom videos in any type or combination offer high-converting solutions for information, entertainment, education, training, sales, and promotional purposes. We also edit live recorded and royalty free video footage. Our extensive YouTube and video marketing services are designed to achieve high ranking in both Google and YouTube. For video advertising, our video landing pages can substantially increase conversions and ROI.

Onsite SEO Services

SEO Services included:

  • Keyword Research
  • Onsite and limited ongoing SEO.
  • XML sitemap submitted to Google and Bing
  • Monthly link building
  • Monthly Google analytics, link building, and keyword ranking reports.
  • IFTTT for syndication of blog content to numerous social bookmarks, blogs, and social media sites.

Website Hosting & Maintenance

  • Hosting on fully managed Linux server with firewall protection and ongoing virus scanning via Sucuri monitoring and malware removal services.
  • All updates for WordPress, theme and plugins performed.
Jaimie Myers Testimonial
Jaimie Myers
D.C. Kerckhoff Company, Office Manager

Ruth and her team at Webpuzzlemaster made us a spectacular website at DC Kerckhoff Company. The representation of our product on our new website has exceeded our imaginations. Thank you so much Ruth!

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Jeff Bruce
Communications Chair, Former Naples Daily News Editor

Webpuzzlemaster designed and manages our website. The company has created a stunning platform that is continually updated and is very responsive to changes we wish to make. Couldn’t be happier.

David Windham Testimonial
David Windham
360 Medical Billing Solutions, VP

Working with Webpuzzlemaster has been an overall very fulfilling experience. The team is always there to provide answers, and support whenever needed.

Julie Earnest, Life and Success Coach
Julie Earnest
Life and Success Coach

Ruth established an immediate connection with me, and took the time to understand the purpose of my business… My website is exactly what I envisioned, and so much more… More >>

Norell Albanis, P.A.
Estate Planning Attorney, Naples, FL

Prior to working with Webpuzzlemaster, my website was poorly organized, overly wordy, and not optimized for search engine results. Webpuzzlemaster created a beautiful website that functions well on all devices and communicates seamlessly with my CMR system… More >>

Seth Schiller, President, Design Naples
Seth Schillar
President, Design Naples, Inc.

I highly recommend Ruth Kuttler and her company WebPuzzleMaster. Ruth has a command of web development and marketing, Besides innovation, she is a brilliant strategist and writer. She knows how to build mobile friendly sites that are beautiful, easy to navigate and get results… More >>

Jeffrey Stevens, Sports Market Builders
Jeffrey Stevens
Sports Market Builders, President

Having decades of experience with successful fundraising for schools and nonprofits, I was immediately impressed with Ruth Kuttler’s knowledge, skills and visionary thinking. She readily understood my mission and purpose and knew exactly what was needed to develop my project… More >>

Cynthia Crytzer
Cynthia Crytzer
Former Title Company Owner

I have known and worked with Ruth Kuttler for 20 years and have found her dedication to her craft and clients exceptional. The user friendly websites she builds are truly works of art – merging beautiful art and eye-catching graphics with powerful content. Ruth’s attention to detail is second to none… More >>

John O'Brien
Boston General Contractor

Ruth transformed my average looking web site into a “modern web site Picasso!” I receive compliments from almost everyone who visits my site exclaiming how informative it is and the lay out is so easy to navigate. The extra mile that Ruth will go to understand your business … More >>

Neil Koch
Neil Koch
Envy Hair Salon Co-Owner

When it came time to redevelop my business website, I knew I needed to find a company that would make it easy and do a great job fast. When I choose Ruth Kuttler and her company Webpuzzlemaster, I knew I had made the right choice. Her planning alone helped me to get clear on profit centers… More >>

Jennifer Castriotta, Realtor, Leasing Agent
Jennifer Castriotta
Realtor, Leasing Agent

As the property manager and listing agent for a commercial building, I was so impressed with the website and marketing for the property that was done by Ruth Kuttler and her company Webpuzzlemaster… The design is beautiful, mobile friendly and so well organized… And after only a month or two, the site was ranking for many important keywords in Google …  More >>

Suzanne Totterdale, Wedding Officiant and Planner
Suzanne Totterdale
Wedding Officiant and Planner

I have worked with Ruth for over 15 years she is the best. I wouldn’t trust anyone else to take care of my website. She is devoted to detail and really cares about her clients. I can honestly say she has never let me down and I have a beautiful website that has gotten me lots of business over the years.

Jodi Olszewski, Envy Hair Salon Owner
Jodi Olszewski
Envy Hair Salon Owner

Ruth has done a tremendous job helping us grow our business! She is extremely knowledgeable and efficient! Her strategies are mind blowing! Even without any marketing, we book appointments from our website every day.

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